A little while ago I wrote a blog about the benefits of LinkedIn Groups for your business. While LinkedIn Groups are great, there’s even more you can do on LinkedIn, especially for your small business. LinkedIn always strikes me as the social media venue that should make the most sense for businesses, but sometimes businesses manage to forget about it. However, there are some small businesses and start-ups taking advantage of all that LinkedIn has to offer. Check out recommendations from Guy Kawasaki on some of the ways small businesses can use LinkedIn:
- Acquire new customers through online recommendations and word of mouth.
- Keep in touch with people who care most about your business.
- Find the right vendors to outsource services you’re not an expert on.
- Build your industry network—online and in person.
- Win new business by answering questions in your area of expertise.
- Raise funding.
- Network with peers in your industry for repeat business referrals.
- Convince potential customers of your expertise by sharing unique blog content.
- Keep your friends close and your competition closer.
I have to admit that some of these are things that I’ve never thought of for small businesses on LinkedIn. While it depends on what exactly your business is and your goals for your business on LinkedIn, there’s sure to be a couple you can use to your advantage! Which of these ways to use LinkedIn surprised you most? What are some ways that you use LinkedIn for your business that aren’t on the list? Let us know in our comments section!
You have under a week now to come up with this years’ New Years resolution. Let me guess you want to lose weight, start exercising, or kick that bad habit? It is definitely that time again, everyone is discussing their New Year’s resolution and wanting to know yours.Why not surprise yourself, and others, this year with a resolution that is a little less on the conventional side.
Spend less time daily worrying. It sounds so cliché, but ask yourself: “Will
this really matter in a year? What about a couple months or even days?” If you
do this you may find most things aren’t worth worrying about.
Read a book a month that’s out of your comfort zone. Sure Fifty Shades of Grey may have been your favorite book of 2012, but why not expand your variety a little?
Use your vacation time. That vacation time is there so that you can relax and take time for yourself. Don’t feel like you shouldn’t take it just because you don’t have a big trip planned!
Do one thing a week just because you want to. Sometimes it’s easier to take care of everyone around us than ourselves. Doing things like getting a manicure or seeing a movie could mean a happier you and a happier you is better for everyone!
Learn something new every day. Even something as simple as learning the Merriam-Webster Word of the Day could have you just a little smarter with each passing day. Donnybrook means a brawl or usually public quarrel. You’re welcome for the head start!
Try new things. You just never know what you’re missing out on. Trying new things is a great way to cross things off your bucket list and meet new people…talk about killing two birds with one stone!
Laugh more. When was the last time you laughed so hard you cried? This one needs no explanation, but I will say it can also count as an ab work-out for those of you still wanting to “exercise more” this year.
It’s important to always be thinking of better ways to improve your life, even after the ball drops in Times Square. If 2012 drilled anything into our brains, it’s that “You only live once”, who could forget YOLO? With that in mind, another thing to put on your to-do list this year is to get a great Connecticut Life Insurance policy. It’s not something we like to think about, but it’s one of the most important things you can do for your loved ones. Call your agent today, check up on your Connecticut home and auto insurance policy for the New Year and ask about life insurance!-->
- Understand that your car says a lot about you. Does your car say “I’m a responsible law-abiding citizen”? If you have overly tinted windows or inappropriate bumper stickers, you may be a little more likely to get a ticket. Make your car something you wouldn’t be embarrassed to show up to a job interview in.
- Wave at the hidden police cruiser. One former officer says this will let him know one of two things: know you saw him and you will be slowing down or you know him and he’ll wave back.
- Don’t admit you were speeding. “I see” or “I was not aware of my speed” are ways to acknowledge your wrong-doing without ruining your chances of fighting your ticket. Try to get through the encounter with the officer as politely and quickly as possible. This is a good way that they won’t remember you in case you take on step four.
- Plead not guilty, and defer your court date as often as you can. Some ticket dodgers say the more time between your ticket and your court date the better. How many people do you think an officer comes across in a month? Well, the number increases as time goes on. If you handled yourself politely and in a short time
period (as mentioned in three) your chances are even better the officer won’t show up.
- Know what tactics can get your ticket dismissed. Circumstances vary by state, but here are a couple examples: if the officer doesn’t show up for the court date, two officers were in the car and only one shows up, there is no correct speed limit sign in reasonable distance of your ticket.
Hopefully those tips can make your life a little easier and help eliminate some stress. Do you know what else
could make your life easier and eliminate some stress? Buying your car insurance online! Plymouth Rock now allows you to find, quote, and buy your auto insurance online. Hopefully now that you’ve avoided having to pay that speeding ticket online, you’ll have extra time on your hands. Instead of adding money to your insurance policy with a ticket, now you can save money with Massachusetts car insurance online!
We recently posted a video on our eMarketing YouTube channel about the effects of visuals on engagement. Picture and video content grows daily, just think about the number of people on social networks like Pinterest and YouTube. Pinterest alone is one of the top five traffic drivers in the world. Recently, Instagram’s daily active mobile users exceeded that of Twitter. So how can you use the power of visual content in your own eMarketing? We’ve got 6 tips from HubSpot to help!
- Share your message in a visual format wherever possible.
- Take the time to create your own visuals, such as infographics, memes, videos, etc.
- Since people connect emotionally to visuals, show them your business’ story.
- Encourage your fans and followers to share your content. Ask them to post their own visuals. Promote contests that revolve around sharing visual content.
- Don’t ignore words altogether – include a call-to-action, URL, caption or description with your visuals.
- You can share visual content on more than just Facebook and Pinterest. Tweet it; Instagram it; include original visuals in your blogs; etc.
So what are you doing to get visual with your fans and followers? Let us know in the comments! And as always, don’t forget to subscribe!
–Alyssa : )-->
Just when it starts to get chilly, a warm tropical getaway might be the just the thing you need. Go
online, book some tickets, pack, board your plane and soon you’ll be sipping out of coconuts on an island oasis. This can move from a reality to a dream if you are booted from your flight. Yahoo! provides some tips on what not to do, so you can avoid getting kicked off of a plane:
Refuse To Buckle Your Seat Belt: If you think that you are too good to buckle up, then chances are you might be catching the boot! It is illegal not be buckled up during certain parts of the flight and airlines know this.
Bring a Crying Kid: This one would definitely devastate any family getaway! A crying child can violate conduct codes and be grounds for being removed from the flight. For parents, try to keep your child occupied during the flight or put them down for a nap. There would be nothing more depressing than consoling your crying child on the tarmac while your tropical paradise flies away.
Wear inappropriate clothing: If you have any concern about wearing it on the flight, then it is not a good idea. Leave anything questionable at home before you head to the airport. This can be a low-cut shirt, low hanging pants or just something offensive. If passengers find it uncomfortable then you can find yourself kicked off the flight.
Get in a fight: Who cares if the person next you got the last bag of peanuts? Check your hot head before you board the plane, as flying can be a stressful time for some. Throwing a punch or putting a stewardess in a headlock is not going to make your situation better, and you could face legal action.
Ignore the Request to turn off Electronic Devices: Angry Birds can wait for a little bit. Even if you consider yourself “glued” to your phone, listen to the flight crew when they tell you to turn it off. Bring a book or something to keep you occupied during the flight.
All these situations could result in you getting kicked off of a plane. Play it smart and just listen to the flight crew. If you would rather drive than fly or if you unfortunately don’t have a choice thanks to one of these situations, make sure you have the New Jersey auto insurance policy you need for your trip. If you need a new policy or simply want to check in on an existing one, call Encharter and learn more about NJ auto insurance from one of our helpful agents!-->
Can you believe the year is almost over? Now is the time when we all think back on some of our best (and worst) memories from the year! What were some of the moments that stuck out for you? Hopefully 2013 will bring even more great times! With the year coming to end, now is also a great time to take a look back at some of the Favorite Blogs of 2012. Some may have information that surprises you and others may be about something you hadn’t thought of until now. However, all of the blogs have some great insurance information about everything from New Jersey Car Insurance to Massachusetts Renters Insurance!
Cities with the Best Well Being – Thinking of moving? If you’re not sure where you want to live next, this list is a great place to start to find the right location!
What Are Burglars Thinking– Ever wonder what a robber looks for before they break into a home or what makes them think that home is the right target? This blog could have you thinking like a robber which may help you better prepare your home for a break-in!
Organize Your Home & Save Money– Who doesn’t love saving money? As if you don’t already have enough reasons to organize your home, it could also help you save money!
Spring Break Budget – Think you can’t afford a vacation this year? These money saving tips can help you make the most of your vacation budget.
Ten Most Stolen Vehicles – If a new year also means a new vehicle for you, you might want to check out this list first. The answers may surprise you.
Umbrella Insurance Questions Answered–A lot of people have questions about umbrella insurance. This blog is a good starting point for some basics you should know about an umbrella insurance policy.
Business Insurance Questions–If you’re a business owner looking to get the right business insurance policy, this blog can help you ask your agent the right questions.
Personal Assistants Simplify Life– Ever wonder what a personal assistant does? This blog may have you thinking you could use one of your own. Don’t worry though we help simplify your life with a little information on how to buy car insurance online too… maybe you don’t need that assistant!
Hidden Uses for Your Hair Dryer–This blog is one of my favorites because I found myself surprised while writing it. There’s more you can do with your hair dryer than you think, trust me.
Winter Wedding Tips– New Years Eve and Valentine’s Day are right around the corner. If you find yourself with an extra ring on your finger after the holidays, this blog is for you! Not engaged? You reading this blog and taking notes can be our little secret.
Love these blogs and interested in reading from us more in 2013? Don’t forget to subscribe to our blog!-->