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Utilizing Pinterest for Your Marketing

Pinterest is another social media site that gives marketers the opportunity to generate customer engagement, increase brand awareness, or drive more traffic to their company’s website.  Very simply, Pinterest is a way to organize all of the things that you like on one “board”, whether its recipes, instructions for crafts, motivational sayings, pictures, or even videos, sort of like pinning... Read More

Keeping it Cool This Summer

Doesn't it seem like this summer has been one of the hottest for New England in a long time? Personally, I’m not complaining about some extra sun and high temperatures (I know I will be wishing for these during the first snow storm), but when it gets too humid the heat can become almost unbearable. As residents of Massachusetts, New... Read More

Do Your Household Chores Faster!

Do you feel like you spend all your free time doing chores?  Living in such a busy world, it’s important to make the most of every free second you have.  Here are some quick shortcuts to expedite your chores so that you have more time to enjoy the summer weather. Let’s face it, those of us in New Jersey know... Read More

Animals Damaged My Vehicle…Now What?

You go to your car and you find damage that appears to be from vandalism, only to later discover that the cause of the damage is from a squirrel or other animal. Now what? Whether it’s squirrels chewing your vehicle or chipmunks sneaking in your open window and causing damage to your interior, it can happen. It sounds silly to be... Read More

Summer Wedding Do’s and Don’ts

Are you getting married this summer?  If so, congratulations!  Weddings are a special and exciting time for you and your future husband or wife. You get to celebrate the beginning of your life together, while surrounded by your friends and family all dressed-to-impress.  But before the big day, make sure you check out this list of Do’s and Don’ts in order to... Read More

What is Social Inbox?

Hubspot recently introduced Social Inbox on July 1st, and already marketers are seeing the benefits of this new social media monitoring tool.  Social Inbox is a way for companies to monitor their customers, leads, and opportunities on Twitter.  This tool even color-coordinates the different stages that a customer is relating to your company.  For instance, green signifies a customer; orange means... Read More

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Controversy with the Happy Birthday Song?

You sing it every year! The popular “Happy Birthday Song” is the topic of much heated controversy.  A recent lawsuit was filed by Warren/Chappell Music Inc. claiming they have an exclusive copyright to the song.  If you thought that this was the first time there had been a controversy, check out some of these other facts to learn the history... Read More

Understanding Additional Insured Coverage

Depending on your industry you may already be familiar with Additional Insured Coverage. If you are not, allow us to better explain what it is and how it can protect you. If you find yourself working with other businesses or in the same place as other businesses, it may be a good coverage to have. One common example is on a... Read More

Featured Partner of the Week: Cookies by Design

Want to send that special someone something unique? What about cookies? I don’t know about you, but everyone in my life I love also happens to love cookies. Whether it’s my parents, siblings, or good friends they all would love anything from Cookies by Design. Let’s be honest here, you don’t really need an occasion to send someone a cookie... Read More