challenges for women in business

Overcoming Challenges as a Woman Entrepreneur

Even in today’s modern workplace, women entrepreneurs still face gender-related obstacles that men do not. These obstacles may stem from old societal beliefs, but the additional challenges that a women business owner faces are not insurmountable. In fact, these challenges that women face can make them some of the most successful people. Here are some challenges women entrepreneurs and women in business may face,

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Work-Life Balance

Work-life balance may be a buzz word in the business world, but it is certainly an important factor to many women. Some women business owners struggle with juggling their home life and family with their work. Owning a business can be time-consuming and stressful. Additionally, there are societal pressures for women to stay home and take care of the kids and tend to family life. It’s certainly possible to balance career and home, and plenty of women do it every day! But pressure within the community may make this balancing act even more challenging.

Lack of Opportunities

Unfortunately, the reality for some women business owners is the lack of equal opportunities in certain industries. For instance, construction is primarily a male-dominated industry. It can be difficult to be a woman in the space because of gender-norms of the industry. Learn more about being a woman in construction here! Meanwhile, others may make assumptions or stereotype women in their field because of a lack of knowledge or acceptance. Another topical issue is the pay gap. Even if you own your own business, women typically find it harder to get financial funding or backing for their business. These challenges can be hard, but with perseverance, opportunities may arise.

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Stereotyping

Women entrepreneurs are often stereotyped simply because of their gender. The presumptions that others have solely based on gender may have little-to-no truth, but can adversely affect a business. Some jobs or industries are not “woman-friendly” and it can be hard to breakthrough. Others may also stereotype a woman’s characteristics and personality traits. Sometimes, women may not be taken seriously because of these preconceived notions about women in that field. However, women possess all the skills necessary to run a successful business. Though stereotypes may be a nuisance, they are simply another hurdle to pass.

Insurance

Being a woman entails many obstacles to overcome. Insurance should not be another burden. At Encharter, we are a woman-led company, so we personally know the challenges women face. Insurance can be a predominantly male-driven industry, and we take pride in being women in this space. We are here to help you overcome these challenges in stride! Our agents  can help you find the right coverage for your business or address your questions and concerns. We want to be here for you when you need us. Give us a call, we’re happy to chat!

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