Is Scheduling My Tweets a Bad Idea?

Twitter Business Tips

There’s a lot of debate about automated and scheduled posts on your business’ social media. I personally schedule several tweets each morning when I come in, but I only schedule those that will be relevant no matter what. What do I mean by that? Things like contest promotions or our latest whitepaper are things that will be valuable to tweet about no matter what comes up that day so I feel comfortable scheduling those to go out throughout the day. I have several other rules that I follow, but I think this list serves as a great outline if you’re thinking of scheduling your tweets.

  • Be conscious about timing. Make sure that you are scheduling your tweets for times when you will at least be by your Twitter in case someone does interact. Also if you send a tweet more than once, space them out. Twitter is so fast moving it’s okay to tweet similar content, but make sure it doesn’t seem too repetitive.
  • Don’t go overboard. It’s important to not schedule everything you will send out that day. Still send live tweets and make sure you’re interacting and RT-ing others tweets, something you can’t do if you just schedule and walk away.
  • Don’t lie. Don’t say “look what I JUST found” or “look what JUST happened to me” if you’re sending a tweet (or even photo) three hours after that took place.
  • Make sure you Proofread! You don’t want to carelessly send out tweets at the beginning of the day, give them the same TLC you would give any tweet. Fact check, make sure it makes sense, and of course proof-read before sending.

Scheduling your tweets can make your life easier and help you not forget about your Timeline throughout the other day as you tackle your to-do list. In my book, I definitely say utilizing this is a do for your social media strategy, but it’s important to have some rules, like those above, in place to keep you on track.

Give Encharter a follow! @Encharter

 

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Twitter Business Tips

There’s a lot of debate about automated and scheduled posts on your business’ social media. I personally schedule several tweets each morning when I come in, but I only schedule those that will be relevant no matter what. What do I mean by that? Things like contest promotions or our latest whitepaper are things that will be valuable to tweet about no matter what comes up that day so I feel comfortable scheduling those to go out throughout the day. I have several other rules that I follow, but I think this list serves as a great outline if you’re thinking of scheduling your tweets.

  • Be conscious about timing. Make sure that you are scheduling your tweets for times when you will at least be by your Twitter in case someone does interact. Also if you send a tweet more than once, space them out. Twitter is so fast moving it’s okay to tweet similar content, but make sure it doesn’t seem too repetitive.
  • Don’t go overboard. It’s important to not schedule everything you will send out that day. Still send live tweets and make sure you’re interacting and RT-ing others tweets, something you can’t do if you just schedule and walk away.
  • Don’t lie. Don’t say “look what I JUST found” or “look what JUST happened to me” if you’re sending a tweet (or even photo) three hours after that took place.
  • Make sure you Proofread! You don’t want to carelessly send out tweets at the beginning of the day, give them the same TLC you would give any tweet. Fact check, make sure it makes sense, and of course proof-read before sending.

Scheduling your tweets can make your life easier and help you not forget about your Timeline throughout the other day as you tackle your to-do list. In my book, I definitely say utilizing this is a do for your social media strategy, but it’s important to have some rules, like those above, in place to keep you on track.

Give Encharter a follow! @Encharter

 

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